Ten Influencers Who Deserve Their Own Fall/Winter Collection At Every Fashion Week In 2025

In the ever-evolving world of fashion, the line between brand and individual has blurred, with influencers emerging as powerful tastemakers. They're not just wearing the clothes; they're curating a lifestyle, inspiring millions, and shaping trends with every post. 

The traditional model of a designer dictating the season's look is giving way to a more democratic process, where a single post from a trusted voice can send a brand's sales soaring. These creators have cultivated such a strong and recognizable aesthetic that their personal style is now a brand in itself. They have the creative vision, the dedicated following, and the proven track record of influencing consumer behaviour to deserve their own collection. This list showcases the top ten influencers who have transcended the "blogger" label to become genuine forces in fashion, each with a unique perspective that would electrify the runway with a fall/winter collection. 

Chiara Ferragni

Chiara Ferragni's fall/winter collection would be a bold, commercial powerhouse, capturing the joyous and glamorous spirit of Italian fashion with a cold-weather twist. Her designs would feature luxurious knitwear adorned with playful, signature prints and eye-catching embellishments, reflecting her brand’s distinct, whimsical aesthetic.

As a digital entrepreneur who has already successfully built her own fashion line, Ferragni possesses a proven ability to translate her personal style into commercially successful products. Expect a collection that offers both style and warmth, with chunky boots, oversized puffer jackets, and statement accessories that can elevate any layered look.

She would masterfully blend designer pieces with accessible trends, making high-fashion looks feel attainable. Her runway show would be a vibrant spectacle, proving that even in the coldest months, fashion should be fun and a reflection of a bold personality.

Platforms: Instagram, TikTok

Focus Area: Fashion, lifestyle, digital entrepreneurship, family life

Aimee Song

Aimee Song's collection for the cooler months would be a wearable dream, offering a refined blend of California cool and high-fashion sensibility. Drawing on her background in interior design, her eye for color, texture, and composition would be evident in a fall/winter line focused on sophisticated layering with a mix of cozy textures and neutral color palettes. Think perfectly tailored wool trousers, oversized cashmere sweaters, and chic outerwear that feels both timeless and current.

Her designs would prioritize versatility, allowing pieces to be mixed and matched to create a variety of looks, perfect for the modern, jet-setting woman. Having already launched her own apparel brand, Song of Style, and collaborated with major brands like Dior and Ralph Lauren, Aimee has demonstrated a deep understanding of what her audience desires. Her collection would embody fresh, accessible elegance, reflecting her refined and approachable style while perfectly in tune with today's trends.

Platforms: Instagram, TikTok, YouTube

Focus Area: Fashion, lifestyle, interior design, personal styling

Camila Coelho

Camila Coelho's fall/winter collection would be a celebration of bold femininity and confident glamour. Drawing inspiration from her sun-drenched Brazilian roots, she would infuse cold-weather pieces with vibrant colors and rich textures. Her designs would feature form-fitting knit dresses that hug the body in all the right places, intricately detailed outerwear, and chic satin styles perfect for holiday dinners and date nights.

Having launched her own clothing line with Revolve, Coelho has a clear understanding of her audience and what they want to wear. A collection from Camila would empower women to feel powerful and beautiful, even when bundled up. Her runway would be a high-energy event, showcasing how to wear bold silhouettes and luxurious fabrics to make a statement in any winter setting, proving that her influence is not limited to warm-weather styles.

Platforms: Instagram, TikTok, YouTube

Focus Area: Fashion, beauty, lifestyle, entrepreneurial ventures

Olivia Palermo

Olivia Palermo's fall/winter collection would be an ode to timeless elegance, a masterclass in sophisticated layering and impeccable tailoring. Her designs would feature beautifully constructed coats, from classic trench coats to sleek double-breasted blazers, along with perfectly tailored trousers and elevated separates that can be mixed and matched to create an endless number of looks.

Known for her impeccable style and ability to mix different textures and prints in a way that looks effortless and refined, Palermo’s collection would be a true reflection of her polished aesthetic. Having collaborated with brands like Banana Republic and Nordstrom, and even launching her own beauty line, she has a strong reputation for high-quality design. Her runway show would be a study in grace and polished sophistication, appealing to a discerning customer who values classic design and lasting quality.

Platforms: Instagram, Website

Focus Area: Fashion, beauty, lifestyle, brand ambassadorships

Wisdom Kaye

Dubbed "the best-dressed guy on TikTok" by Vogue, Wisdom Kaye has redefined men's fashion in the digital age. With a style that is both theatrical and meticulously curated, he has amassed a massive following by creating high-fashion outfits based on everything from cartoon characters to country flags. For a fall/winter collection, Kaye's unique vision would translate into a bold and avant-garde statement on the runway.

We'd see an innovative blend of vintage influences and modern silhouettes, with a focus on expertly layered textures and rich color palettes. Expect dramatic outerwear, such as oversized trench coats and deconstructed bombers, paired with luxurious knits and tailored trousers. Kaye’s collection would feature an inventive use of materials like leather, wool, and heavy cotton, creating a look that is both functional for colder weather and a powerful expression of personal style.

His designs would challenge traditional notions of masculinity, encouraging a new generation to embrace creative risks and make a statement with their wardrobe.

Platforms: TikTok, Instagram

Focus Area: Men's fashion, creative styling, cinematic content, brand partnerships

Pernille Teisbaek

Pernille Teisbaek's fall/winter collection would be a dream for anyone who loves Scandi minimalism. Her designs would be clean, modern, and understated, with a focus on high-quality materials and classic silhouettes. As a stylist and co-founder of the agency Social Zoo, Teisbaek has spent years cultivating a distinct and influential aesthetic.

Her collection would be filled with luxurious knitwear, perfectly cut blazers, and functional yet stylish outerwear, all in a neutral color palette that would stand the test of time. She has an uncanny ability to make simple pieces look incredibly chic through clever styling and the use of subtle details. Her collection would embody the quiet luxury that so many brands strive for, with pieces that are both chic and effortlessly wearable, proving the power of a less-is-more approach.

Platforms: Instagram

Focus Area: Fashion, lifestyle, Scandi style, minimalism

Bryanboy

Bryanboy's fall/winter collection would be a bold, high-energy spectacle, full of creative risks and a refreshing perspective on fashion. A true original and a pioneer of the fashion blogosphere, Bryanboy has maintained his relevance with a fearless and theatrical approach to style.

His aesthetic is maximalist, playful, and completely unpredictable, making him a master of color, print, and texture. His collection would be a celebration of self-expression, featuring extravagant silhouettes, vibrant prints, and pieces that are meant to be seen and celebrated. His runway show would be a performance rather than a simple presentation, captivating the audience with his unique vision.

Having worked as a creative consultant for major brands and as the digital director for The Perfect Magazine, he has the industry knowledge and creative chops to deliver a show-stopping collection.

Platforms: Instagram, TikTok, Substack

Focus Area: Fashion, theatrical styling, trend commentary, creative direction

Susie Lau

Susie Lau, or Susie Bubble, is a journalist and blogger with an unmistakable style that is quirky, creative, and intellectual. Her fall/winter collection would be an experimental and eclectic mix, full of interesting textures, asymmetrical cuts, and pieces that challenge conventional notions of beauty. Lau is known for her love of emerging designers and her playful approach to layering and proportion, skills that would be front and center in her designs.

Her style is a reflection of her deep knowledge of fashion history and her keen eye for what's new and exciting, making her collection a true celebration of creativity. It would be a collection for the true fashion aficionado, one that would push the boundaries of design and be a conversation starter at any fashion week.

Platforms: Instagram, Blog

Focus Area: Fashion journalism, emerging designers, creative styling

Caroline Daur

Caroline Daur is a German fashion influencer with a sleek, modern, and trend-focused style that would make her fall/winter collection a commercial goldmine. She has a knack for wearing the latest looks from both high-fashion brands and accessible retailers, making her a relatable and aspirational figure for a global audience. Her aesthetic is a perfect blend of streetwear and luxury, often featuring oversized blazers, statement boots, and bold accessories.

A collection from Daur would be full of covetable, on-trend pieces that appeal to a young, fashion-savvy audience. Her designs would be highly wearable and perfectly aligned with the current zeitgeist, making her a formidable force in the market. Having founded her own fitness brand and graced the covers of major fashion magazines, she has proven her ability to build a multifaceted brand.

Platforms: Instagram, YouTube, TikTok

Focus Area: Fashion, lifestyle, fitness, beauty

 Jeanne Damas

Jeanne Damas is the queen of modern French style, and her fall/winter collection would be a celebration of Parisian elegance. As the founder of the brand Rouje, she has perfected a look that is effortlessly chic, feminine, and nostalgic. Her style is defined by vintage-inspired pieces, such as floral dresses paired with cozy knit cardigans, high-waisted jeans, and simple blouses.

The collection would exude a timeless appeal with a subtle, sensual charm, offering classic pieces that capture the allure of a bygone era while remaining perfectly relevant for today. Her designs would be a testament to the enduring appeal of classic, understated beauty and would undoubtedly be a favorite for the season.

Platforms: Instagram

Focus Area: French style, femininity, vintage-inspired fashion, brand founder

Get Them Backstage Pronto!

The fashion world has always been about storytelling, and these influencers are its most compelling narrators. They’ve built empires not just on aesthetics, but on the trust and connections ther share with their followers. Their personal style has become a brand in itself, a powerful force that moves markets and sparks trends.

Giving these creators their own collection is more than just a collaboration; it's a recognition of their power, a celebration of their unique visions, and a forward-thinking move that acknowledges the new architects of style. For any fashion house looking to stay relevant and connected, these are the voices to listen to. They are the new tastemakers, and their designs would be the talk of every fashion week.