Representation that builds creator businesses.
We represent some of the world’s most influential creators and help them build the businesses behind their audiences. Brand partnerships, monetization, original IP, and ownership, built on SocialAI and a global demand network of thousands of buyers.
We are not a traditional management company. We help creators build enduring businesses.
One of the world’s largest premium creator businesses.
We have represented creators since 2014 and are the largest roster in the space, yet built so every creator still feels part of a family. That scale is leverage: better deals, more demand, and intelligence no individual creator or boutique agency can match.
Most agencies book you. We build you.
We manage your deals and build the business behind your audience: your products, your IP, your long-term revenue.
A partner, not a booking agent
We help you build the business behind your audience, with strategy, pricing intelligence, and a plan for growth, not just inbound deals.
Deals come to you
A demand network of 5,000+ buyers and direct relationships with the world’s largest brands keeps quality work flowing.
Your reputation, protected
Every partnership is governed through Viral Nation Secure, so your brand and your partners stay safe.
Income beyond sponsorships
Commerce, affiliate, licensing, appearances, and original IP, so you are never dependent on any single stream.
Intelligence on your side
SocialAI informs your pricing, positioning, and the partnerships most likely to grow your business.
Built to own, not just rent
We help you build and own enduring businesses and equity, not one-off fees.
50,000+ brand deals closed for our creators.
These are some of the top brands they have worked with.
Four ways we turn an audience into a business.
From the first brand deal to owned IP and equity, every part of the model is designed to compound.
Brand Partnerships & Representation
We source, negotiate, and grow brand deals with pricing discipline, handled end to end.
Creator Services & Monetization
Diversified income across content, commerce, affiliate, licensing, and appearances, built around your audience.
Original IP
We develop creator-led IP and bring it to Netflix, Hulu, Prime, and Crave.
Venture & Ownership
We help creators build and own businesses, products, and equity.
From first deal to owned IP.
We represent creators for the long term. The goal is not the next booking. The goal is a durable business that keeps compounding.
Bookings
First brand deals, handled well from day one.
Representation
Ambassadors and long-term partnerships, not one-offs.
Monetization
Commerce, affiliate, and licensing diversify income.
Original IP
Creator-led IP developed for streaming platforms.
Ownership
Equity and businesses creators build and keep.
A real partnership, not a contact list.
Four connected stages, run by people who know your category and backed by SocialAI.
Sign & strategy
We build a plan around your brand, audience, and business goals.
Deals & negotiation
We source, price, and close partnerships with discipline.
Brand safety
Secure protects your reputation and your partners’ standards.
Monetization & diversification
We expand income across commerce, licensing, IP, and ventures.
Think we should be building together?
We take on a focused roster and go deep with every creator. If you are ready to turn your audience into a durable business, we want to hear from you.
Influence across every vertical, platform, and audience.
Our roster spans 35+ verticals across every major platform, from beauty, gaming, and sports to food, finance, family, and culture, with creators at every tier from emerging to global.
Proof is a bigger, more durable business.
The measure of representation is not how busy a creator is. It is how much of an enduring business gets built around the audience.
Mid-tier creator
From scattered one-off sponsorships to an ambassador portfolio and an owned product line.
Macro creator
From brand deals to an original series in development and equity in a creator-led business.
Category expert
From audience to authority: licensing, speaking, and a diversified income base across platforms.
- Better deal terms, negotiated with market data
- Diversified income beyond sponsorships
- Brand-safe partnerships, governed by Secure
- Long-term businesses, not one-off fees
- Owned IP and equity where it fits
- Intelligence that compounds across the roster
Looking to book talent?
Brands can activate our vetted, brand-safe roster directly.
Build a business, not just a following.
If you are a creator, or represent one, and you want a partner who grows brand deals, monetization, IP, and ownership, not just bookings, we should talk.