E-Commerce Fastlane sat down with Joe Gagliese, the co-founder of the award-winning influencer marketing agency Viral Nation. Gagliese discusses one of the hottest topics in eCommerce at the moment; Influencer Marketing.

We will dive into specific strategies and tactics, but most importantly, what you as a Shopify store owner should consider if you are looking to move the needle and improve conversion, retention, and brand awareness.

Episode 35: Get The Latest Influencer Marketing Strategies That All Shopify Store Owners Should Implement To Drive Brand Awareness, Conversion, And Retention

In this episode you will learn:

  • Why influencer marketing is so effective for e-commerce companies.
  • What the biggest challenges are when it comes to social for e-commerce companies, and what you can do to solve it.
  • The benefits of spending more time on ways to grow your social media footprint than on content to feed it.

You can read the entire article here!


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