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Vine Co-Founder Releases New Video Looping App Byte

Byte, the long-awaited follow-up to Vine, launched last Friday to somewhat of a surprise to the general public. The app is currently available in the app store for iOS and Android devices. It’s a familiar
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Influencer Marketing Platforms vs Agencies – Which is right for your business?

Influencer marketing has quickly become one of the fastest-growing sectors of advertising on the planet. On Instagram alone, ad spend for influencer marketing exceeded $2 billion in 2019. Ensuant to this mar
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Social Media Trends 2020: How Your Brand Should Adapt

**Originally published March 28th, 2019. Updated January 28th, 2020** Social media is always evolving, as are the habits of its users. Mark Zuckerberg once famously said, “Figuring out what the next big t
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The 7 Types Of Influencers, As Explained By A Top Marketing Agency

Regardless of which side of the coin you are on, be it an influencer or a marketing agency, determining how much a piece of content is worth for a brand campaign can be a challenge. This is especially true i
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How to Become a Brand Ambassador on Instagram in 2020

**Originally published March 29th, 2019. Updated January 27th, 2020** You’ve seen them. We all have. The girls all over Instagram, promoting everything from protein powder, teeth-whitening systems, de
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The Right Way to Personalize Content for Your Brand in 2020

**Originally published April 12th, 2019. Updated January 24th, 2020** Personal brands are more than just buzzwords and watermarked videos on social media platforms. Ambitious, driven, and self-promotional pu
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5 New Social Media Challenges to Overpower in 2020

**Originally published April 22nd, 2019. Updated January 23rd, 2020** Social media platforms seem to be changing and evolving at lightning speed. At the same time, selling online has become a bustling yet co
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How to Promote Your App with Influencers in 2020

**Originally published May 16th, 2019. Updated January 22nd, 2020** If you are reading this, chances are you already own a mobile app and have perhaps even already tried your hands at promoting your app.
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10 Ways to Optimize Influencer Content and Campaigns in 2020

**Originally published May 21st, 2019. Updated January 21st, 2020** Influencer marketing continued its meteoric rise in 2019. We continued to see a growth in consumers preferring non-celebrity endorsements t
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How to Measure Your Social Media Conversion Rate in 2020

**Originally published July 15th, 2019. Updated January 20th, 2020** If your brand is struggling to achieve ROI and is looking to generate more customers from your social media marketing, you need to have a
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20 Best Social Media Marketing Podcasts Every Influencer Should Subscribe To in 2020

**Originally published July 22nd, 2019. Updated January 16th, 2020** In this fast-paced life that many of us live, we consume a huge amount of content every single day, often while we are on the go. This is
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15 TikTok Statistics for Influencer Marketing Managers

**Originally published September 10th, 2019. Updated January 15th, 2020** TikTok has been surging in popularity, recently surpassing platforms like Facebook, Instagram, YouTube, and Snapchat in monthly App S
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