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When you think about your current marketing initiatives and active campaigns, how do you measure success? Is your goal to reach a highly targeted, engaged audience and achieve a high conversion rate? Or are
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Drive Higher Engagement on YouTube With Trueview Ads
As is true with many organizations, direct conversions may be the ultimate goal of your brand’s paid advertising. But generating both brand awareness and engagement through channels like YouTube is sti
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Top Non-Binary & Gender-Neutral Influencers To Follow Now
As is the case in real life, the world of social media is far more diverse than many of us can even fathom. There is seemingly something for everyone on social media, with an endless stream of creators who p
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TikTok Teens Vow To Keep Trolling Donald Trump’s Campaign Events As He Abandons Online Sign-Ups
On July 8th, the Trump campaign chose to abandon online sign-ups to his next rally in Arizona following relentless spam of fake entries from teenage trolls on TikTok. The campaign removed the online form for
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Best Accounts to Follow for Meal Prep
For many of us, a new year brings about new resolutions. For some, this may entail taking a risk and leaping headfirst into a new venture. For others, it can be as simple as creating a resolution to eat bett
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Successful Strategies For Your Mobile App Marketing
The day has finally arrived. Your brand has just created that next innovative, earth-shattering mobile app and you are ready to release it to the masses. But far too often, brands with great products and app
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Best Accounts to Follow for Recipes
Not everyone uses social media to follow influencers and celebrities. Some people only follow their friends and family, utilizing social to share pictures of their everyday lives and stay in touch with those
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15 Benefits of Influencer Marketing to Grow Your Business
**Originally published December 30th, 2019. Updated May 26th, 2020** It’s fascinating to think about the fact that the average person spends up to two hours on social media each day. This average eve
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20 TikTok Statistics Marketers Need to Know – 2020 Key Demographics and Data
**Originally published March 27th, 2020. Updated May 23rd, 2020** TikTok has been a revival of sorts when it comes to short-form video content on social media. The biggest difference, however, is now it̵
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20 TikTok Statistics Marketers Need to Know – 2020 Key Demographics and Data
**Originally published March 27th, 2020. Updated May 23rd, 2020** TikTok has been a revival of sorts when it comes to short-form video content on social media. The biggest difference, however, is now it̵
Read post
20 TikTok Statistics Marketers Need to Know – 2020 Key Demographics and Data
**Originally published March 27th, 2020. Updated May 23rd, 2020** TikTok has been a revival of sorts when it comes to short-form video content on social media. The biggest difference, however, is now it̵
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5 Key Features of Influencer Marketing Software for Agencies
Influencer marketing has taken over the digital marketing industry and changed the way businesses promote their products and services. But while influencer marketing may be on the brink of entering its golde
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