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Best Times to Post on TikTok and 10 Tips

The Coronavirus has impacted the entire globe, placing many under shelter-in-place orders for the foreseeable future. But unl

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TikTok Marketing For Brands – A Ma

With Tik Tok rapidly on the rise and quickly becoming one of the most popular social media platforms in the world, people are

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15 TikTok Statistics Marketers Need to K

TikTok has been a revival of sorts when it comes to short-form video content on social media. The biggest difference, however

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Featured

Best Times to Post on TikTok and 10 Tips

The Coronavirus has impacted the entire globe, placing many under shelter-in-place orders for the foreseeable future. But unl

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Blog

6 Must Follow Rules for B2B Influencer Marketing Campaigns

Dustin Hawley | Wednesday December 12, 2019
**Originally published November 8th, 2019. Updated December 18th, 2019** Paid advertising is increasing in expense and (in some cases) decreasing in its effectiveness. This shift has led companies of all sha
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5 Tips to Becoming a Successful YouTube Influencer

Dustin Hawley | Tuesday December 12, 2019
**Originally published December 14th, 2018. Updated December 17th, 2019** Being a YouTube influencer is one of today’s hottest career choices. However, it is anything but an easy industry to break into
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10 Tips on How to Be a YouTube Gamer

Dustin Hawley | Tuesday December 12, 2019
**Originally published April 11th, 2019. Updated December 17th, 2019** The word gaming is actually quite multi-faceted when you think about it. Everything from vintage consoles to first-person shooters, sma
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How to Tune into Your Audience with B2B Social Listening

Dustin Hawley | Monday December 12, 2019
**Originally published December 3rd, 2019. Updated December 16th, 2019** An essential part of any B2C brands’ social media approach these days is social listening. However, the same can not be said for mos
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How Brands Can Create Social Media Contests That Convert in 2020

Dustin Hawley | Friday December 12, 2019
Regardless of whether you are looking to build an email list or simply grow your follower base, social media contests are an amazing way to both engage your audience and also significantly boost conversions.
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Best Times For Brands To Post on Social Media

Dustin Hawley | Thursday December 12, 2019
In 2019 and beyond, social media is and will continue to be one of the best ways to amplify your brand online and highlight the great content you create. Yet it isn’t enough to simply be active, postin
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Highlights From Cyber Monday

Dustin Hawley | Wednesday December 12, 2019
**Originally published November 29th, 2018. Updated Dec 4th, 2019** With the holidays in full effect, Black Friday and Cyber Monday have officially come and gone. Companies and brands around the world activa
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15 Best People To Follow on TikTok: A Guide for 2020

Dustin Hawley | Friday November 11, 2019
For those who remember Vine, the platform left an open wound in the fabric of millennial society when it finally came to an unceremonious end nearly 3 years ago. But fast-forward to today, and there is a pla
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The Value of B2B Influencers and 5 Brands That Capitalized On Them

Dustin Hawley | Tuesday November 11, 2019
Instagram influencer marketing is expected to hit $8 billion in spend by 2020. The best part? The rapid growth trajectory of influencer marketing is not limited to consumer brands. B2B brands far and wide
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15 Best People To Follow on LinkedIn: A Guide for 2020

Dustin Hawley | Friday November 11, 2019
Those who have been following the rise of LinkedIn over the past couple years have recognized it’s more than just savvy job seekers looking for their next career opportunity. In fact, LinkedIn’s use
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How to Measure Social Media Influence

Dustin Hawley | Thursday November 11, 2019
**Originally published January 15th, 2019, updated November 14th, 2019** So let’s ask ourselves the question ‘What is social media influence?’ Back in the stone age of the world wide web, i
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The Rise of A.I. Influencers and What To Expect in 2020

Dustin Hawley | Wednesday November 11, 2019
For those who haven’t had the opportunity to familiarize yourself with one of the internet’s growing stars, meet Lil Miquela. Much like many of today’s social media influencers, Miquela po
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