News + Insights

DRAG
Featured

Watch Out – TikTok Surpasses YouTube In Average Watch Time

We think that it is now safe to say that most of us saw this coming – the inevitable platform arm-wrestling over viewer dedication.     It is apt to wonder if people have allegiances to social media platforms like they do operating systems. At least while measuring how Android users use TikTok in the US and […]

View post
Featured

Top YouTube Vloggers Who Are Killing The Game

**Originally published June 5th, 2019. Updated September 16th, 2021** With the ever-growing popularity of YouTube channels – and ‘YouTubers’, as they are affectionately known – it’s no easy task to find new vloggers to watch. While it seems as if everyone these days is a vlogger or social media personality (or simply trying to get started on […]

View post
Featured

TikTok Is Experimenting With ‘Effects Studio’, Its Own AR Development Platform 

TikTok has been the talk of social media since 2020. While the platform began as a music and dance video app for young adults, it has proliferated thanks to the presence of plenty of adults, brands, and businesses. In June this year, TikTok retained the #1 spot for the most downloaded app globally, boasting more […]

View post
Featured

Anthony Hopkins Starring In The First Feature Film To Premiere As An NFT

NFTs are currently one of the hottest trending topics in the digital world. For the uninitiated, it may seem quite absurd that a grey pixel would be sold by Sotheby’s for $1.36 million, but such is the world of Non-Fungible Tokens, or NFTs.  This new digital trend is catching attention fast, and now there is […]

View post
Featured

Snapchat Introduces New ‘Trends’ Tool To Help Creators Identify Popular Snaps

Snapchat has launched a new data tool to help creators identify popular Snaps and trending topics on its platform.  The company introduced Snapchat Trends, which spotlights the most popular keywords shared on the platform by large groups through both public Stories and My Stories.  The tool also explains how popular phrases are being used and […]

View post
Featured

Twitter Begins Offering “Ticketed Spaces” To Select Users

Social platforms opening up more options for content creators have been a continuing trend in recent months. After the announcement of Super Follows, Twitter has now opened up ticketed Spaces, a way for creators to monetize their following using their audio platform Spaces. It is also a trend that is likely to continue.  Twitter’s move […]

View post
Featured

Martech: A New Way Of Doing Data

Those of us in the marketing technology space are aware of the power of automation when it comes to marketing. It has helped brands do the heavy-lifting in terms of decision-making and collecting and analyzing data.  With a global market size of $121.5 billion (2019), MarTech is one of the best ways to automate and […]

View post
Featured

Artificial Intelligence And Social Media: Why You Should Keep An Eye On It

For the tech-savvy, nothing excites them more than going down endless new rabbit holes – and artificial intelligence is a highly compelling one. AI is changing our lives in many ways, and perhaps the most blatant change shows in our interaction with social media.  In years past, it was all about likes or retweets. Today, […]

View post
Featured

Instagram Introduces Ads Within Its Shop Tab Platform 

Instagram began testing ads in its Instagram Shop in early August, and the initial US-based partners in the test run included Away, Fenty Beauty, and Clare paint. Instagram and the test companies were apparently satisfied with the test launch, so they rolled out the ad feature globally on August 24th in countries where the tab […]

View post
Featured

Clubhouse Adds Spatial Audio, Aiming to Stay Ahead of the Curve

Laying the groundwork for other social platforms to follow, Clubhouse continues to stay relevant in the audio app race by attracting more users now that they have moved out of Beta.  Riding on the momentum of its exponential increase in users since January, Clubhouse announced in a recent Twitter post that it’s now rolling out […]

View post
Featured

Watch Out – TikTok Surpasses YouTube In Average Watch Time

We think that it is now safe to say that most of us saw this coming – the inevitable platform arm-wrestling over viewer dedication.     It is apt to wonder if people have allegiances to social media platforms like they do operating systems. At least while measuring how Android users use TikTok in the US and […]

View post

NEWS

VIRAL VIEWS

PRESS

Post link
Blog

Watch Out – TikTok Surpasses YouTube In Average Watch Time

Dustin Hawley
We think that it is now safe to say that most of us saw this coming – the inevitable platform arm-wrestling over viewer dedication.     It is apt to wonder if people have allegiances to social medi
Read post
Post link
Blog

Top YouTube Vloggers Who Are Killing The Game

Dustin Hawley
**Originally published June 5th, 2019. Updated September 16th, 2021** With the ever-growing popularity of YouTube channels – and ‘YouTubers’, as they are affectionately known – it’s
Read post
Post link
Blog

TikTok Is Experimenting With ‘Effects Studio’, Its Own AR Development Platform 

Dustin Hawley
TikTok has been the talk of social media since 2020. While the platform began as a music and dance video app for young adults, it has proliferated thanks to the presence of plenty of adults, brands, and busi
Read post
Post link
Blog

Anthony Hopkins Starring In The First Feature Film To Premiere As An NFT

Dustin Hawley
NFTs are currently one of the hottest trending topics in the digital world. For the uninitiated, it may seem quite absurd that a grey pixel would be sold by Sotheby’s for $1.36 million, but such is the wor
Read post
Post link
Blog

Snapchat Introduces New ‘Trends’ Tool To Help Creators Identify Popular Snaps

Dustin Hawley
Snapchat has launched a new data tool to help creators identify popular Snaps and trending topics on its platform.  The company introduced Snapchat Trends, which spotlights the most popular keywords shared
Read post
Post link
Blog

Twitter Begins Offering “Ticketed Spaces” To Select Users

Dustin Hawley
Social platforms opening up more options for content creators have been a continuing trend in recent months. After the announcement of Super Follows, Twitter has now opened up ticketed Spaces, a way for crea
Read post
Post link
Blog

Martech: A New Way Of Doing Data

Dustin Hawley
Those of us in the marketing technology space are aware of the power of automation when it comes to marketing. It has helped brands do the heavy-lifting in terms of decision-making and collecting and analyzi
Read post
Post link
Blog

Artificial Intelligence And Social Media: Why You Should Keep An Eye On It

Dustin Hawley
For the tech-savvy, nothing excites them more than going down endless new rabbit holes – and artificial intelligence is a highly compelling one. AI is changing our lives in many ways, and perhaps the m
Read post
Post link
Blog

Instagram Introduces Ads Within Its Shop Tab Platform 

Dustin Hawley
Instagram began testing ads in its Instagram Shop in early August, and the initial US-based partners in the test run included Away, Fenty Beauty, and Clare paint. Instagram and the test companies were appare
Read post
Post link
Blog

Clubhouse Adds Spatial Audio, Aiming to Stay Ahead of the Curve

Dustin Hawley
Laying the groundwork for other social platforms to follow, Clubhouse continues to stay relevant in the audio app race by attracting more users now that they have moved out of Beta.  Riding on the momentum
Read post
Post link
Press

Viral Nation, Leading Influencer Marketing Firm, Launches Sports Marketing Division, Partnering with Collegiate Celebrity Athletes and NFL, NBA Advisors   

Dustin Hawley
VN Sports to Cultivate Athlete-Influencers on the high school and collegiate levels, disrupting the brand partnership industry Advisor to the Chairman of the Toronto Blue Jays, Roger Rai, says “Viral N
Read post
Post link
Blog

LinkedIn Acquires Tutorial App Jumprope As It Continues To Expand Options For Creator Monetization 

Dustin Hawley
Social media platforms of all kinds recognize the growing demand for sound and video tools. So it is no surprise that we are witnessing a series of launches and improvements from virtually every social platf
Read post
1 2 3 4 5 … 34