News + Insights

NEWS

VIRAL VIEWS

PRESS

Post link
Blog

Why We Don’t Believe “Work From Home” Will Be the New Normal

In every meeting or conference we attend, it seems to me that a lot of the experts are passionately arguing and advocating for what we call the “New Normal”. One can’t fault them for it, either. We liv
Post link
Blog

Why Travel Influencers Might Reinvigorate The Industry In The Future

There are influencers who aim to travel across the globe to educate and show their followers about unusual or “hidden” destinations this world has to offer. This activity has exploded in populari
Post link
Blog, Influencer Marketing, Marketing,

8 Strategies For Instagram Influencer Marketing In 2021

**Originally published January 1st, 2020. Updated April 15th, 2021** 2020 was a huge year for influencer marketing: with the world almost completely shut down, people turned to social media and their favorit
Post link
Blog

Congress Grilled The CEOs Of Facebook, Twitter, And Google – Here’s Why You Should Pay Attention

For the most powerful people in tech, congressional hearings are becoming quite routine. The latest round of questioning happened on March 25th, marking the first time the CEOs appeared before the house afte
Post link
Blog

Joining The Club: How Brands Can Leverage Social Media’s Hottest New App

Clubhouse has taken social media by storm. It is a platform where users can host live, audio-only chat rooms and have real-time conversations with select members on various topics. Unlike other social media
Post link
Blog, Social Media,

15 Best People to Follow on Twitter: A Guide for 2021

**Originally published February 3rd, 2020. Updated April 7th, 2021** Twitter is one platform with all kinds of content – Politics, social commentary, comedy, and sometimes controversy. With so many of
Post link
Blog

LinkedIn’s New Worksheets Help Marketers Optimize Their On-Platform Ad Campaigns

LinkedIn has been steadily growing its presence in social media circles. With its unique business networking approach, LinkedIn is perfectly poised to capture a good share of the B2B marketing space here in
Post link
Blog

Pinterest Launches Influencer Monetization

Founded in 2010, Pinterest is a US-based social media platform where users can share their pictures or blog posts on their accounts with other users. Pinterest “boards” act as a database where im
Post link
Blog

How To Become A Brand Ambassador On Instagram In 2021

**Originally published January 27th, 2020. Updated March 31st, 2021** You’ve seen them. We all have. The guys and girls all over Instagram, promoting everything from protein powder, teeth-whitening systems
Post link
Blog

Goodbye Newspaper, Hello Influencers: People Are Increasingly Turning To Online Creators For News & Opinions

With the rise of online news sites and blogs, television news is fighting an uphill battle to attract new viewers. More than 60% of Americans find TV content biased, which explains the loss of interest in te
Post link
Blog

How to Measure Your Social Media Conversion Rate in 2021

**Originally published January 20th, 2020. Updated March 26th, 2021** The past year has been a tough time for most businesses due to COVID-19. If your brand is struggling to achieve a sustainable ROI and you
Post link
Blog

How to Promote Your App With Influencers in 2021

**Originally published January 22nd, 2020. Updated March 25th, 2021.** Here in 2021, people use apps for everything. According to the State of Mobile 2021 report by App Annie, people around the world downloa
1 2 3 4 5 30