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The New “Normal” in Social: How The Coronavirus Pandemic Has Changed The Social Media Landscape

Life in 2020 is a life lived online. Many of us are stuck at home as a result of the ongoing coronavirus pandemic, and with movie theaters closed and no restaurants doing indoor seating in many places, Ameri
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Influencers And The Election: How Online Creators Are Influencing The Polls

When you think about the 2020 Presidential election, you likely aren’t thinking about influencers. But low and behold, the two go together more than you many would know. In fact, during the early stage
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Influencer Marketing 101

Marketing has always been about people; about influence. That’s never been truer than it is today. We could give you the hard facts: Only 1 percent of millennials actually trust mainstream advertising. How
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The New “Normal”: How COVID-19 Has Impacted Consumer Behaviors And Our Everyday Lives

It’s been a year filled with trials and tribulations, and the COVID-19 pandemic has wreaked havoc on nearly every corner of the globe. The subsequent lockdowns and social distancing mandates have disru
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15 Business Influencers To Help You Grow Your Brand in 2020

This year has brought about many challenges, including a slew of trials and tribulations due to the onset of the Coronavirus pandemic. Now more than ever, launching a successful startup takes an exorbitant a
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The Two CEO’s Who Changed Marketing

Six years, four global offices, over one hundred plus Viral employees and over five thousand campaigns, with zero investors, and one, big #VIRALFAMILY. Joe Gagliese and Mat Micheli co-founded Viral Nation to
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Black Creators Discuss Social Injustice and The Power Social Media Holds

Black Lives Matter is an organization founded in 2013 by Alicia Garza, Patrisse Cullors, and Opal Tometi. The hashtag Black Lives Matter was created as a means to communicate their message on a global scale.
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Viral Nation Releases InfluSoft, A First-of-Its-Kind Influencer Software

We get it; there are seemingly a million different influencer marketing platforms popping up by the day. Some have a simple UI that attracts the novice marketers with its ease of use, and others that are rob
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Discussing The Latest Influencer Marketing Strategies That All Shopify Store Owners Should Implement To Drive Conversion, Retention, and Brand Awareness

E-Commerce Fastlane sat down with Joe Gagliese, the co-founder of the award-winning influencer marketing agency Viral Nation. Gagliese discusses one of the hottest topics in eCommerce at the moment; Influenc
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Instagram Launches New Reels Feature For Creators

Instagram is attempting to make a power move that it hopes can lure creators away from the popular app by rolling out a direct competitor; a new feature it calls Reels.  The feature launched on both iOS and
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Advertiser Interest Cools As TikTok Drama Escalates

Just when advertisers were starting to pay close attention to TikTok, a global pandemic wreaks havoc on the world and leaves brands thinking twice about investing in the platform. In the midst of the app’s
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Creators Turn To Instagram and YouTube as TikTok’s Future Hangs In Limbo

As TikTok’s future hangs in limbo, TikTok users are ramping up efforts to drive followers to other social media platforms, like Instagram and YouTube. The Trump administration issued an executive order
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