#YEAROFCALM CAMPAIGN OVERVIEW

Calm

Named Apple’s 2017 App of the Year, Calm had a goal to make 2018 the #YearOfCalm.

Tasked with driving brand awareness and app installs, Viral Nation employed multiple strategies and tactics to ensure performance driven results.
Operating on a quick timeline and with 30 talent, Viral Nation exceeded our interactions projections and drove tangible results.